The purpose of the article is to investigate the explication of mental processes, structures, phenomena and mechanisms that become the basis for the implementation of effective manipulation. The article analyses the role of the unconscious in thought processes. These processes are studied to allow decision-making not only through conscious logically consistent thinking but also as a result of some automatic, imaginative, emotional processes that do not necessarily require the active functioning of consciousness. An analysis is made of rational and irrational thinking, the condition of the human intellectual process, which allows manipulative influence on it. Methods of breaking and blocking, as the critical analysis of information, are determined. The techniques of persuasion are also studied. The principles of operation and the share of participation of System 1 and System 2 in the decision-making and behavioural regulation of the individual are considered. This analysis is made of technologies and techniques that allow for discursive indoctrination of a manipulative type. The basic individual need for security is considered to be a source of mental phenomena and processes that ensure the effectiveness of manipulation. The implication of the need for security in such mental processes and phenomena as: conformity, the need for social belonging, explanatory constructions, discipline and rules, which are explicated in the need for descriptive and prescriptive knowledge, is analysed.

The purpose of the article is to investigate the explication of mental processes, structures, phenomena and mechanisms that become the basis for the implementation of effective manipulation. The article analyses the role of the unconscious in thought processes. These processes are studied to allow decision-making not only through conscious logically consistent thinking but also as a result of some automatic, imaginative, emotional processes that do not necessarily require the active functioning of consciousness. An analysis is made of rational and irrational thinking, the condition of the human intellectual process, which allows manipulative influence on it. Methods of breaking and blocking, as the critical analysis of information, are determined. The techniques of persuasion are also studied. The principles of operation and the share of participation of System 1 and System 2 in the decision-making and behavioural regulation of the individual are considered. This analysis is made of technologies and techniques that allow for discursive indoctrination of a manipulative type. The basic individual need for security is considered to be a source of mental phenomena and processes that ensure the effectiveness of manipulation. The implication of the need for security in such mental processes and phenomena as: conformity, the need for social belonging, explanatory constructions, discipline and rules, which are explicated in the need for descriptive and prescriptive knowledge, is analysed.